# Plans and Billing

Plans and billing on Aardvark are designed to be transparent and easy to understand.

You’ll always know what you’re paying for, and you’re never locked into something you don’t want.

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#### Why creators have plans

Creator plans unlock the tools that let you:

* Add and manage deals
* Create and customize your Link-in-Bio
* Access analytics and performance insights
* Share deals in a way that lives beyond individual posts

If you’re just using Aardvark to find and use deals, you don’t need a plan.

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#### Choosing a plan

When selecting a plan, think about:

* How often you plan to share deals
* Whether you want analytics and performance insights
* How much customization you want

You can always start simple and upgrade later if needed.

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#### Billing basics

A few things to know upfront:

* Billing is handled securely
* You can view and manage your plan from your account
* You can change or cancel your plan at any time

There are no hidden fees or long-term contracts.

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#### If you’re unsure

If you’re not ready to choose a plan yet, that’s okay.

You can continue using Aardvark as a user and come back to creator plans whenever it feels right.


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